research
Mystery Shopping
Checking that agreed activities are being put into action. This can include adherence to pricing, display and customer service.
Test Selling
Introducing new products/promotions to the trade marketplace, re-defining where necessary sales and marketing strategic options.
Research in Brief
- Feasibility studies
- Full market investigations
- Strategic planning
- Grant applications & fulfilment
- Database compilation & management
- Focus groups
- Product / service development
- Market & competitor analysis
